About us

Accelerating your company's transition into the AI era.

Helping Australian businesses find, build, and run AI that buys back the time your team is wasting on work that shouldn't need humans.

Why “Hourglass”
Hourglass
Time is ticking
00:00
💚 do the work you love

Too much time is ticking away - wasted on repetitive, boring, non-creative work in millions of people's jobs around the world.

That's why we built Hourglass.

To give people their time back - so their career is about doing the parts they love. 💚

Finlay Ekins
Finlay Ekins
Co-founder, Hourglass AI
The Monthly Update

Want a monthly update straight from us?

We don't have investors. What we have instead is something more useful - an obligation to the people who follow our work. Every month, we open up fully on where Hourglass actually stands. No spin. No PR polish. Just the real picture.

💰

Revenue - Real numbers, month on month - what drove growth, what didn't

🚀

Products - What shipped, what stalled, what we killed and why

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Customer Stories - Wins, transformations, and the ones that didn't land

❤️

Customer Love & Ugly - The praise and the brutal feedback - both

🎯

Next Milestones - What we committed to, and whether we hit last month's

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The one rule

Like one of our LinkedIn posts every two months - or you're off the list. We trim regularly. We'd rather have 100 people genuinely following along than 10,000 passive subscribers collecting newsletters they never open.

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